ABOUT
AIYO
SYNOPSIS
IN THE YEAR 3024, AFTER THE DEVASTATING GREAT WARS, ONLY ONE CITY REMAINS: AIYOWAH. THIS CITY, BUILT UPON THE ASHES OF CIVILIZATION BY THE SURVIVORS WHO EMERGED FROM AN UNDERGROUND COMPLEX, NOW STANDS AS HUMANITY’S LAST BASTION. AT ITS HEART LIES THE OMNIPOTENT CORPORATION DREDCORP, WHICH USES ITS IMMENSE WEALTH AND INFLUENCE TO RULE EVERY ASPECT OF LIFE.
IN AIYOWAH, CITIZENS ARE BORN INTO A RIGID CLASS SYSTEM, CONTROLLED BY A CITIZEN SCORE ASSIGNED AT BIRTH. THE ELITE LEVEL 0 RESIDE IN LUXURIOUS SPACE STATIONS FREE FROM CRIME AND ILLNESS. IN CONTRAST, LEVEL 4 CITIZENS ARE CONDEMNED TO THE HARSHEST CONDITIONS UNDERGROUND OR BANISHED BEYOND THE CITY’S BORDERS. CRIME AND DISSENT ARE RUTHLESSLY SUPPRESSED BY ACTIVE PATTERN, DREDCORP’S EVER-WATCHFUL SURVEILLANCE ARM.
AMIDST THIS DYSTOPIAN LANDSCAPE, A GROUP OF INTREPID HACKERS, LED BY THE ENIGMATIC NIO AND HIS COMPANIONS RUBY, PEACHES, NOX, FINN, AND PIXEL, USE SOPHISTICATED GEAR TO EXECUTE COVERT OPERATIONS THAT CHALLENGE DREDCORP’S DRACONIAN GRIP. PAN, A SKILLED DRIVER NAVIGATING THE CITY IN HIS MODIFIED AE86 INTERCEPTOR, SUPPORTS THEIR DARING PROJECTS. PAN DEFIES HIS LEVEL 3 STATUS BY CLOAKING HIS ACTUAL LOCATION, OPERATING FROM THE HIDDEN SANCTUARY KNOWN SIMPLY AS THE GARAGE.
AT THE CENTER OF THIS REBELLION STANDS TOSCA, NIO’S FATHER AND A LEADER OF THE ORIGINAL INSURGENTS. YEARS AGO, TOSCA LED A DARING MISSION TO INFILTRATE THE SPACE STATION OBSIDIAN ONE AND COMMANDEER A SHIP IN A BID TO FIND A NEW HOME AND LIBERATE THE PEOPLE OF AIYOWAH. HIS FATE REMAINS UNKNOWN, A MYSTERY THAT DRIVES NIO TO FOLLOW IN HIS FATHER’S FOOTSTEPS AND UNCOVER THE TRUTH.
AS NIO AND HIS TEAM WAGE THEIR CLANDESTINE WAR AGAINST DREDCORP’S AUTHORITARIAN REGIME, THEY IGNITE THE SPARK OF HOPE AND RESISTANCE AMONG AIYOWAH’S OPPRESSED CITIZENS. THE BATTLE FOR FREEDOM BEGINS IN A CITY WHERE EVERY MOVE IS MONITORED AND EVERY BREATH CONTROLLED.
WILL NIO SUCCEED IN HIS QUEST TO UNCOVER HIS FATHER’S FATE AND LEAD HIS PEOPLE TO A NEW DAWN, OR WILL DREDCORP’S TYRANNY EXTINGUISH THE LAST FLAME OF REBELLION?
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MARCDEMAX
THE CREATORS
OUR APPROACH TO DESIGN
OUR APPROACH TO DESIGN, CALLED "NARRATIVE RECONSTRUCTION," IS A CONCEPT BORN FROM WORLD-BUILDING IDEAS. THIS METHOD INVOLVES REBUILDING CREATIVE PIECES RECONSTRUCTED THROUGH IMAGINATIVE STORY ITEMIZING, CONNECTING TO A BROADER NARRATIVE AND CHARACTERS. THIS APPROACH ENSURES THAT ALL OUR CREATIVE EFFORTS FOLLOW A COHESIVE, CONSISTENT STORYLINE AKIN TO BRAND ADHERENCE WHILE MAINTAINING A FRESH PERSPECTIVE.
TO US, OUR STORIES, CHARACTERS, AND THE AIYO WORLD ARE REAL. AS IT RELATES TO DESIGN AND FASHION, THIS APPROACH IS AN EVOLUTIONARY METHOD FREE FROM TRADITIONAL CONSTRUCTS IMPOSED BY DIRECT-TO-POINT CREATIVE METHODS. WITH A FUTURISTIC OUTLOOK, WE ACKNOWLEDGE THAT THE ACTUAL FUTURE IS UNKNOWABLE, BUT WE CAN GLIMPSE IT THROUGH THE EVENTS UNFOLDING AROUND US. AS A STEPPING STONE, WHETHER RIGHT OR WRONG, WE CAN EMULATE AND REPURPOSE REALITY THROUGH IMAGINATIVE EXPLORATION.
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AIYO HISTORY
TIMELINE
2017
THE IDEA FOR THE COMPANY IS BORN, AND THE FIRST LOGO IS CREATED—SCRIBBLED ON A FAVORITE SHOE.
MARC, DE MAX
THE CREATIVE FORCE BEHIND ‘AIYO’, SHORT FOR AIYOWAH, IS KNOWN AS MARCDEMAX. THIS ENTITY, BORN FROM THE COLLABORATION OF MARCUS AND MAX, OPERATES SEAMLESSLY AS ONE. MARCDEMAX CRAFTS INTRICATE DESIGNS THROUGH WORLD-BUILDING EXERCISES, SOLIDIFYING THEIR IDEAS AND GENERATING CREATIVITY VIA NARRATIVE RECONSTRUCTION.
WE REMAIN VISUALLY OBSCURE TO KEEP THE FOCUS ON OUR PROJECTS RATHER THAN OURSELVES.
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BRET, THE "3RD EMPLOYEE"
AS A SMALL COMPANY, WE RELY HEAVILY ON VALUABLE PARTNERS TO BRING OUR VISION TO LIFE. BRETT IS ONE SUCH ESSENTIAL INDIVIDUAL WHO ENSURES THE QUALITY OF OUR PRODUCTS THROUGHOUT THE MANUFACTURING PROCESS. HE OVERSEES THE CRITICAL STAGES AND ENSURES EVERYTHING RUNS SMOOTHLY, EVEN AS WE UNDERGO NUMEROUS PROTOTYPES BEFORE FINALIZING THE DESIGN.
MARCDEMAX DESIGNS ALL OF OUR PRODUCTS IN THE USA. WE MANUFACTURE OUR CUSTOM-CUT PRODUCTS OVERSEAS. BRETT MANAGES THE FINISHING TOUCHES IN LA, AND THE FINAL PRODUCT IS PRINTED AND PACKAGED HERE AT AIYO HQ.
2018
THE FIRST CLOTHING PROTOTYPES WERE MADE IN PREPARATION FOR A SHOW. BASED ON THE SHOW EXPERIENCE, WE DECIDED TO FURTHER DEVELOP THE BRAND AND CLOTHING, INTENDING TO SELL THEM ONLINE IN SMALL QUANTITIES.
CONTACT
AIYOWAH IS LOCATED IN THE WASHINGTON DC AREA (NOVA) - USA - SHIPPING OUR PRODUCTS OUT OF SPRINGFIELD VIRGINIA.
ALL INITIAL CONTACT WITH US CAN BE MADE BY EMAIL AT SUPPORT@AIYOWAH.COM
A CLOTHING PATTERN DESIGN FOR BLANK STOCK "SHIRT 001," A BOXY FIT DESIGN, IS DEVELOPED.
A CLOTHING PATTERN DESIGN FOR A BLANK HEAVYWEIGHT ZIP-UP HOODIE IS CREATED.
A CLOTHING PATTERN DESIGN FOR A KNIT VEST IS DEVELOPED. NEW BEANIE CONCEPTS ARE INTRODUCED.
2022
THE NEW STUDIO AND PRINTSHOP ARE COMPLETED, ALLOWING US TO RAPIDLY PROTOTYPE DIFFERENT CLOTHING STYLES IN-HOUSE. AIYO BUSINESS PLANNING RESUMES.
NEW AIYO WORLD CHARACTERS AND MODELS ARE CREATED FOR THE WEBSITE AND SOCIAL MEDIA CONTENT.
OUR BLANK STOCK HEAVYWEIGHT ZIP-UP HOODIES ARE MANUFACTURED.
A NEW WEBSITE DESIGN IS WIREFRAMED.
BEANIE AND KNIT PROTOTYPES ARE DEVELOPED.
NEW PRODUCTION PLANNING SOFTWARE IS CREATED.
THE YEAR CLOSES WITH A TEST RUN OF THE NEW PROTOTYPE SHOP.
2023
NEW CONCEPTS AND WORLD-BUILDING IDEAS ARE ESTABLISHED.
A LARGE PHOTOSHOOT PROP, "THE HATCH," IS COMPLETED.
PRODUCTION OF THE NEW "AIYO WORLD" BEGINS.
NEW PLANS FOR A SOCIAL MEDIA CAMPAIGN ARE DEVELOPED.
SINGAPORE PHOTOSHOOT FOR SOCIAL MEDIA.
THE HOPPIN FLUX-E8 DESIGN PROTOTYPE IS CREATED.
THE AIYO 2.0 WEBSITE STORE GOES INTO DEVELOPMENT.
THE AIYO SURVEILLANCE SHIRT PROTOTYPES ARE MADE.
PLANNING FOR THE NEW "ALIEN WAR" PHOTO SHOOT BEGINS.
OUR FIRST INFLUENCERS FEATURES OUR NEW PRODCUTS.
THE AIYOWAH STORYLINE IS SOLIDIFIED.
THE NEW AIYO WEBSITE IS REFINED FOR THE 2025 LAUNCH.
2024
OUR NEW HEART AND SPINE KNIT VEST IS MANUFACTURED.
OUR NEW NEURALINK BEANIE IS MANUFACTURED.
COPYRIGHT
Unless otherwise noted, all content on this site -- including text, images, graphics, logos, designs, and other materials (collectively, the “Content”) -- is the exclusive property of Aiyowah and is protected by U.S. and international copyright, trademark, and other intellectual property laws. Unauthorized reproduction, distribution, modification, or other exploitation of this Content in any form is expressly prohibited without the prior written consent of Aiyowah.
Permitted Use: We welcome and encourage our customers and fans to share their personal images and experiences wearing Aiyowah clothing. Such user-generated content is considered personal, non-commercial use and is not considered a violation of our rights. However, any commercial use, reproduction, or dissemination of our original website Content or trademarks without permission is not allowed.
Trademarks: The trademarks, logos, and service marks displayed on this website (collectively, the “Trademarks”) are the property of Aiyowah. Nothing on this site shall be construed as granting any license or right to use these Trademarks for any purpose—commercial or otherwise—without our express written consent, except when included incidentally in a personal photograph or artwork featuring our products.
Any violation of these terms may result in legal action to protect our intellectual property rights. For inquiries or permission requests regarding the use of our Content or Trademarks, please contact us at support@aiyo.com.
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POLICIES
We reserve the right to make changes to our Site, policies, and these Terms at any time. If any of these terms shall be deemed invalid, void, or for any reason unenforceable, that term shall be deemed severable and shall not affect the validity and enforceability of any remaining term. By continuing to use the Site, you agree to the updated policies and terms. These Terms are effective as of 1/1/2025. These policies are not final, pending legal counsel.
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THE COMPANY IS OFFICIALLY ESTABLISHED, AND THE LLC IS REGISTERED. THE COMPANY WEBSITE URL IS ALSO ACQUIRED.
THE FIRST MAJOR FASHION SHOOT OF THE CLOTHING LINE TAKES PLACE WITH MULTIPLE MODELS AND PHOTOGRAPHERS.
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2019
NEW AIYO LOGO VARIATIONS ARE DEVELOPED, WITH THE CONCEPT THAT THE LOGO DESIGN WILL CHANGE FOR EACH PRODUCT.
A SOCIAL MEDIA CAMPAIGN IS LAUNCHED AS A "SOFT LAUNCH."
MARCDEMAX IS FORMED.
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2020
THE FIRST WEBSITE WAS LAUNCHED ON JANUARY 1ST AND SOLD THE FIRST PRODUCTS.
THE NEW AIYOWAH LOGO IS DRAFTED, REGISTERED, AND DESIGNED FOR MORE PERMANENCE AND VERSATILITY.
PLANS FOR A NEW STUDIO AND PRINTSHOP ARE MADE, AND WORK BEGINS ON NEW CONSTRUCTION AND EQUIPMENT.
THE FIRST NEW PRODUCT SHIRT, AE86, IS PROTOTYPED, AND BULK PRINTS ARE PRODUCED.
2021
THE FIRST BATCH OF CLOTHES SELLS OUT, CREATING PLANS FOR A MORE ROBUST PRODUCT LINE.